who we are

Headstrong

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Athena has helped sharpen our organisation's mission and vision, enhanced our media performance and helped us identify a clearer vision about how to reach our most important constituencies.quotation mark

Matthew Hamilton, Director of Operations and Public Affairs, Headstrong

Clients - UCD

Project: Joyce Podcasts and Microsite

Athena Media, working to the specifications and remit of Professor Gerardine Meaney in UCD, was commissioned to create and produce 6 audio podcasts, duration 8-10 each, as part of a Joyce podcast channel called Joyce’s Dublin, which would be distributed through a microsite.

The blog site called Joyce’s Dublin is linked to UCD’s site and to the UCD James Joyce Studies site being created by Professor Ann Fogarty.

The audio podcasts were produced like mini audio dramas. Carefully scripted and produced, they employed professional talent as voices and mix voice, music and sound effects to create a sensual experience of Joyce’s Dublin. The first 5 podcasts will be based around Joyce’s short story collection Dubliners and in particular the final story The Dead. the sixth and final podcast is a walking tour of Dublin, visiting the sites in 'The Dead', narrated by Barry McGovern

the project extends learning and stimulates interest and knowledge about Joyce, his work and his native city. It draws listeners back to both his work and the archive resources and is essential listening for undergraduate students of Joyce and anyone seeking to begin their literary enjoyment of Joyce with Dubliners.

The podcasts will create evergreen content which will support and enrich the UCD academic brand and serve the public interest in terms of extending understanding, knowledge and insight into one of Ireland’s greatest literary forces.

The site launched on December 16th 2009. Click on the link below to visit the site.